12 Essential CRO Tools for Online Store Owners (Free & Paid)

As the name suggests, SurveyMonkey is a useful tool for undertaking customer surveys.

Well-designed and executed surveys can be highly valuable to website owners, helping them get a real insight into how customers interact and feel about their site. This customer feedback can then be directly fed into a CRO strategy, helping inform updates and changes.

SurveyMonkey offers an easy-to-use interface that makes it simple to create surveys and collect results. You can even build them directly into your website, to make the customer experience seamless. The results are then delivered in an easy-to-digest format.

You can use SurveyMonkey for free. But if you want to create longer, branded, and more dynamic surveys, plans start from $25 a month per user.